Innovation is one of our key strategic pillars at Ontex and is focused on developing products that meet consumer needs. We use market trends and research combined with technical, customer and consumer insights and creativity to drive new product development and upgrades while keeping  focus on cost effectiveness and efficiency .

Innovation community

We developed an innovation community by bringing together talent from  many departments across our group translating all of our knowledge into product innovation and providing a steady flow of innovation to our product categories. Our knowledge is enhanced through collaboration with local and international  partners  from  leading universities, laboratories, institutes and research organisations

Across our four technical centres located in Belgium and Germany, our highly experienced R&D experts are working on  product development in well-equipped labs and on pilot production lines.

Product Testing and Qualifying

Before any new ONTEX product goes to market, through retailer brands or our own brands, we carefully test and qualify, both in our own testing laboratories and with the help of independent organisations. At every stage of our development process, we validate our findings using focus groups, lab tests, panels and home use in order to have an all round product qualification 

R&D project "New materials for femcare products" IDI-20150536

Thanks to the CDTI (Centre for the Development of Industrial Technology) and with the support obtained from the ERDF Fund (European Regional Development Fund )of the European Union, ONTEX PENINSULAR, S.A. is involved in developing an R&D project which will allow the development of a high- sensorial quality of a disposable feminine hygiene product (ultra towel) based on the use of hydrophilic open cell foams of high performance, made from polyolefin and low density polyurethane.

Innovation Submission Idea

Ontex or any of its employees do not accept or consider unsolicited ideas, including ideas for new advertising campaigns, new promotions, new or improved products or technologies, product enhancements, processes, materials, marketing plans or new product names. Please do not submit any unsolicited ideas, original creative artwork, suggestions or other works (“submissions”) in any form to Ontex or any of its employees. The sole purpose of this policy is to avoid potential misunderstandings or disputes when Ontex’s products or marketing strategies might seem similar to ideas submitted to Ontex. If, despite our request that you not send us your ideas, you still submit them, then regardless of what your letter says, the following terms shall apply to your submissions. Any such submissions should be made by filling the required contact form at the below link.

Submit an innovation idea